Brandwise promotional social inbox showing comments, moderation labels, reply statuses and a selected skincare advertisement. — Vendor promotional preview · Vendor-reported social inbox and moderation workflowSource

Works with: Shopify, Instagram, Facebook, TikTok, YouTube, WhatsApp, Custom storefront
How it connects: Native integration
Availability: AvailableAvailable with channel-specific connection requirements. Existing legacy or Shopify-billed accounts can have different billing conditions.

The editorial view

Is it right
for your store?

Fit matters more than a feature count.

Consider Brandwise when ad comments and customer support compete for the same team’s attention. Test moderation rules on real campaign traffic and review AI drafts before expanding automation. Compare Manychat for lead campaigns and Gorgias or Richpanel for a broader helpdesk evaluation.

Research checked · Based on published sources

A good fit for

Shopify brands handling product questions across social and support channels
Teams moderating spam and managing replies on social ads and organic posts
Merchants willing to maintain brand knowledge and review uncertain answers

Look carefully if

Planning and publishing a social content calendar
Expecting identical DM and comment support on every connected network
Assuming a monthly credit allowance equals that many resolved customer cases

Manage comments, DMs, support email and website chat in a shared inbox. Brandwise uses a brand knowledge base for AI replies, moderates social comments and connects Shopify customer and order information to support conversations.

Documented strengths

Combines social conversations, support email and website chat
Moderation rules can be configured for each connected page
A native Shopify app brings order context into the support inbox
Low-confidence AI replies can become drafts assigned to a teammate

Capabilities

What it
can do.

Coverage and conditions, side by side.

Comment moderation

Supported

Configure page-level AI moderation, keyword rules and manual review. Hidden-comment logs explain actions and allow a hide to be reversed.

Source

AI replies

Plan or setup dependent

Uses brand knowledge for drafts and automated replies. Set channel-specific automation and decide how uncertain answers should be handled.

Required plan Connected channels, configured knowledge and available AI credits

Source

Order information

Plan or setup dependent

The Shopify app supplies customer and order context. Connect the store and link the relevant customer to the conversation.

Required plan Connected Shopify store with required permissions

Source

Order actions

Plan or setup dependent

The email inbox documents cancellation, refund, replacement and shipping-address actions. Configure the store and email connection; confirm which actions are manual or automated in your workflow.

Required plan Connected Shopify store and email inbox

Source

Human handoff

Plan or setup dependent

Low-confidence social or email replies can be saved as drafts and assigned to a selected teammate. Configure the fallback and make sure someone owns the queue.

Required plan Configured automation fallback and available teammates

Source

Pricing, with context

What the
price buys.

Starting prices are only part of the bill.

USDUS$49/month for Standard

The entry Standard plan includes 3,000 AI credits per month, all features and unlimited teammates. A seven-day trial is advertised. Higher credit allowances, top-ups and historical imports change the total. Official homepage offer metadata identifies USD; unused monthly credits do not roll over.

Charged by: AI credits
Commitment: Monthly; annual billing also available
Required plan: Standard; scale the credit allowance to traffic

Checked Oct 2, 2026. Usage, add-ons and taxes may change the total.

Connections

Where it
fits in.

Check the connection your workflow needs.

Native integration

Shopify

Install the official app and grant the needed permissions. Order and customer details appear beside support conversations; DM contacts can be linked to Shopify customers.

Native integration

Instagram

Comments and DMs. The connection guide requires a Professional account linked to a Facebook Page and the appropriate access permissions.

Native integration

Facebook

Page comments and DMs. Full Page admin access is required; reading ad comments also depends on access to the ad account.

Native integration

TikTok

The current connection guide documents comments on videos. TikTok DMs were not confirmed in that guide.

Native integration

YouTube

Comments on videos and Shorts. New comments may arrive after a delay; older history is not imported.

Native integration

Connect a WhatsApp Business number for DMs using the vendor’s channel setup flow.

Native integration

Custom storefront

Install the website chat widget to collect conversations. This does not establish a native order-data connection for a non-Shopify store.

Browser-based tools can support a Shopify workflow without a native Shopify integration. Connection methods reflect the documented workflow.

Before you commit

The details
that matter.

Limits are part of choosing well.

The current channel guide lists Instagram and Facebook comments and DMs, TikTok and YouTube comments, and WhatsApp Business DMs. It does not establish TikTok DM support.
AI moderation uses a credit for each checked comment; generated replies, including drafts, also use credits. Credits reset monthly without rollover. AI work pauses at zero even though messages still arrive.
Facebook and Instagram historical-comment imports use a separate Comment Sync workflow and charges or credits. TikTok and YouTube history cannot be imported through it.
Shopify order actions are documented in connected email conversations. Linking a DM to an order does not establish that every refund or cancellation can run autonomously across every channel.
Moderation can hide legitimate criticism and AI answers can be wrong. Review hidden comments and configure low-confidence drafts or teammate assignment around your store policies.

This profile is based on published sources. No independent test record is published for this profile. “Not confirmed” means the available evidence has not established the claim.

Research notes